It’s Monday morning. You open your web analytics tool. In front of you: a line chart, two pie charts, and a table cross-referencing the "bounce rate" with the "average engagement time". You close the tab ten minutes later without having made a single decision for your business.
Welcome to what we call analytical paralysis.
The infinite data trap
For years, the software industry has led us to believe that having more data leads to better decisions. That is false. Having more data without knowing how to interpret it only generates confusion and stress.
Today, the majority of SME leaders suffer from "data fatigue". They collect thousands of data points but have neither the time nor the skills of a data analyst to make sense of them. The numbers pile up, but the revenue stagnates.
Your job is not analyzing charts
You have a business to run, customers to serve, and products to create. Spending three hours a week trying to understand where your traffic comes from is a monumental waste of time. What you need is not a new dashboard. What you need are clear answers.
Alternytics AI: From data to action
It is exactly to solve this time problem that we integrated Artificial Intelligence at the core of Alternytics. Our approach is radically different: we eliminate the noise.
Every week, our AI analyzes all your traffic statistics, cross-references important information, spots anomalies or opportunities, and writes an ultra-concise text report for you.
No need to search, the AI tells you directly:
- What's working: "Example : Your article on GDPR generated 40% of your qualified traffic this week."
- What's blocking: "Example : The majority of your mobile visitors are leaving the site on the cart page."
- The action to take: "Example : Check that your payment button is clearly visible on small screens."
Stop looking at your statistics. Let our AI read them for you, and focus on execution.